QKR — Question-Led Key Research

Make a smart survey on any topic in minutes

QKR Question-Led Key Research

Stop guessing what your audience wants.

QKR uses AI agents to analyse your website, offer, product idea, or niche topic, then helps you create focused surveys designed to uncover real intent, objections, demand, and content opportunities.

No more blank-page survey writing.
No more spending hours building forms.
No more guessing which questions to ask.

Just show QKR what you are working on, review the Agent Notes, tweak anything you like, and generate a polished survey in seconds.

How it works

Step 1 — Show QKR your website or offer

Paste in your website, landing page, product idea, or campaign goal.

QKR’s agents review it and identify useful survey angles, likely audience questions, possible objections, and recommended research goals.

Step 2 — Review the Agent Notes

Before the survey is created, QKR shows you what it is thinking.

You can approve, edit, or fine-tune the notes so the final survey matches your exact goal.

Step 3 — Generate your survey

QKR turns the approved notes into a complete survey, including suitable question types, response options, scales, and conditional logic where needed.

Step 4 — Track, analyse, and act

Collect responses, view results in simple charts, export your data, and let QKR suggest your next content, offer, or campaign steps once enough responses are collected.

Included

Response tracking
Conditional logic
Graphical response summaries
CSV export
Embed-anywhere code
Hosted QKR survey pages
Option to download and self-host
AI response analysis
Next-content recommendations after your chosen response target is reached

Use QKR to

Validate a product idea
Find out why people are not buying
Discover customer objections
Create better lead magnets
Research niche markets
Generate content ideas from real answers
Improve sales pages
Test demand before building an offer
Understand your audience before spending money on ads

MVP Starter Deal

£1 for 10 surveys

Create your first AI-guided surveys, collect real responses, and see what your audience actually thinks.